Faidee was founded in the early 1900s by Roop Chand Lunia. As a gemstone dealer, he was known for his collection of rare and exceptional stones. His ability to foresee the potential of a rough and unlock its hidden beauty was incomparable. His expertise made him, incontrovertibly, one of the most dynamic gemstone dealers of his time, earning him the title of ‘King of the Burmese Ruby.’
An essence of ageless beauty
With perfection coded into his very soul, Rajeev, for much of his youth, earnestly learnt about cutting and grading diamonds, striving to continue his great-grandfather’s legendary legacy. This rigorous training and unbridled motivation enabled him to explore his limitless imagination, hone his intense precision and sharpen his exceptional skills. With that same unparalleled ability to spot spectacular stones and identify the perfect cut, Rajeev leads Faidee’s skilled artisans to take each ruby through an intensive process from the analysis of the rough to the final polishing, allowing each individual stone to reach its fullest potential.
The perfect cut
Now in the fifth generation of the family business, we continue to preserve our traditions with even more passion and perfection, bringing out the very best in Burmese rubies and Kashmiri sapphires.
Since its very origins, Faidee has sought to create unique jewelry that is designed and manufactured with a deep reverence for the art. From the selection of the best roughs and precious metals, every choice we make is intended, not only to acknowledge the traditions of our past, but also to advance these ideals.
Our expert artisans immaculately cut, polish and set each stone with an unrivalled level of intricacy and precision; every detail is meticulously crafted, giving Faidee jewelry an inherent beauty that is exceptional in both its modernity and timelessness.
